If you manage an ad-supported site, you are probably aware of the problem I’m going to discuss. Some of your ads are stellar, some others are stubborn underachievers, to the extent you might consider them a waste of screen real estate. The truth about ads is that they are position sensitive. Where you put them determines, for the most part, their success. You can’t avoid all bad positions altogether but you can create new competent positions no-one has ever told you about. Implementing this in Joomla! takes 5 minutes and requires no programming skills!